Quantum Public Relations has welcomed a new apprentice, Emma Phillips, to its team.
Having recently completed her A-Levels at Highworth Grammar School, Emma has joined Quantum to start a 15-month apprenticeship programme which will enable her to gain the skills required to build a career within the public relations industry.
Speaking about her opportunity, Emma said: “I am delighted to have been welcomed as part of the team at Quantum and look forward to learning the ins and outs of the company, along with the skills needed to pave a successful career path in PR.
“Although I realise that there is a lot to learn and take on board, I am more than happy to accept the challenge and will make the most of all the help and support offered from the experienced team here.”
Charlie Vavasour, Managing Director, said: “Following the success of our last apprentice Beverley Southern, we decided to boost our ranks with another, as we are very aware of the huge benefits that apprenticeship programmes offer young people.
“We are really excited to welcome Emma to the team as our new apprentice and look forward to working with, and supporting her throughout the duration of the programme.”
Spurred on by this year’s increase in tuition fees to up to £9,250, apprenticeships have become more appealing to school leavers making the daunting decision of what to do next. According to GOV.UK, there were more than 500,000 apprenticeship starts in 2015-2016 which is considerably higher than those attending university, where only 235,000 students accepted a place.
On her decision to choose an apprenticeship over university, Emma said: “I chose to start an apprenticeship because I want to gain valuable experience in my chosen industry, learn on the job from professionals and gain an industry-recognised qualification at the same time as earning.”
The apprenticeship programme is provided by the Public Relations and Communications Association (PRCA) which offers candidates a Level 4 Diploma in Public Relations, equivalent to the first year of a degree. During the programme Emma will have to complete many PR-related tasks, along with theory-based coursework, to evidence her abilities in order to gain the qualification. At the end of the apprenticeship, 85% of PR apprentices stay on in their organisation and 93% continue their career in PR. This is a trend which Quantum hopes to follow.
Quantum provides public relations, marketing and design services to a wide range of clients to help them achieve their corporate objectives.